Web development · SEO · AI

I build fast, reliable websites that convert.

Web developer & SEO performance specialist focused on WordPress, technical SEO, analytics and AI-powered automation. I help companies turn traffic into qualified leads and measurable growth.

From broken sites to Core Web Vitals, tracking and custom GPTs, I handle the technical layer so your marketing can breathe.

View my work → Contact me
Experience 8+ years in web & SEO
Current focus Web performance · Technical audits · AI-powered tooling
Main stack WordPress · PHP · JavaScript · HTML/CSS · REST APIs · MERN (MongoDB · Express · React · Node.js)
Audit & refonte technique WordPress
Zakaria Meskine portrait
Optimisation de performance & Core Web Vitals
Lead gen SEO/SEA/GROWTH MARKETING

How I Can Help Your Business

Web Development

Fast, responsive, and secure websites built using clean HTML/CSS/JS and modern WordPress practices.

SEO & Performance

Improving Core Web Vitals, PageSpeed, and search rankings through technical SEO and performance optimization.

Digital Marketing

Data-driven Google Ads, Meta Ads, and email campaigns that generate qualified leads and conversions.

Technical Audits

Troubleshooting broken sites, outdated plugins, security issues, and improving overall stability.

Analytics & Tracking

GA4, Tag Manager, and conversion tracking setups to transform traffic into actionable insights.

AI & Automation

Building custom GPTs and automation workflows to save time and scale marketing operations.

Selected work

Websites I’ve built and optimized

A selection of projects across insurance, B2B, public sector and e-commerce – from full builds to deep technical clean-ups.

NC Assurances
WordPress Insurance
NC Assurances

Insurance lead generation website (WordPress, SEO, tracking, performance).

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OPES Software
WordPress B2B · Fintech
OPES Software

Corporate site for a financial software provider (technical SEO, security, cleanup).

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solarfuture.tech
WordPress Energy
SolarFuture

Modern WordPress site with performance-focused setup.

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automaroc.ma
WordPress Automotive
Auto Maroc

Automotive listings platform (structure, UX, optimization).

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aquabo.ma
WordPress Corporate
Aquabo

WordPress website with clear structure and tailored configuration.

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aminsabry.net
WordPress Personal
Amin Sabry

Personal WordPress site with performance improvements.

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senioractu.net
WordPress Media
SeniorActu

WordPress news-style site for senior audiences.

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viesenior.net
WordPress Content
VieSenior

Senior lifestyle WordPress content site.

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rentexpress-maroc.com
WordPress Rental
RentExpress Maroc

Rental website with clear UX and booking-oriented structure.

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targanine-shop.com
WordPress E-commerce
Targanine Shop

WordPress e-commerce shop with custom configuration and optimization.

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Incentives.ma
Joomla Corporate
Incentives

Corporate Joomla site • Setup • Integration.

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mtedd.gov.ma
Joomla Gov · Portal
Ministère Transition Énergétique

Gov portal • Joomla • Infrastructure.

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environnement.gov.ma
Joomla Gov · Portal
Ministère Environnement

Joomla portal • Content • Config.

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ires.ma
Joomla Institutional
IRES

Institutional Joomla website • Content • Maintenance.

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baec.ma
Joomla Institutional
BAEC

Institutional portal • DNS & email • Joomla config.

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ctg.ma
Joomla Corporate
CTG

Joomla website • Template customization • Setup.

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oryxaccessories.com
Shopify E-commerce
Oryx Accessories

Shopify store • Theme customization • SEO basics.

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Impact & Performance

Results I Deliver for Clients

From insurance lead generation to technical SEO and AI automation, I focus on measurable outcomes: traffic, leads, performance, and time saved.

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Leads / month

Built NCA’s acquisition system from 0 to 600+ monthly leads, including 100+ high-quality organic leads.

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Conversion rate

Raised conversion from 3% to 12% by improving UX, landing pages and tracking.

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Faster page load

Improved Core Web Vitals and faster load times through optimized architecture and caching.

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Manual review time

Designed custom GPT tools that reduce manual audit workload by around 80%.

Skills & profile

I stabilise, optimise and automate websites

I’m a web developer focused on performance, technical problem-solving and system stability. I help teams turn slow, fragile setups into reliable, efficient and measurable platforms.

  • Fixing the mess : legacy builds, overloaded WordPress, broken tracking, misconfigured servers, fragile architectures.
  • Performance & reliability : faster loads, cleaner code, stable infrastructures and fewer production surprises.
  • Analytics & clarity : GA4, Tag Manager and tracking setups that give teams metrics they can actually trust.
  • Automation & workflows : custom GPTs, scripts and processes that remove repetitive work and keep systems scalable.
Hard skills

Where I spend most of my time

Web / CMS 90%
WordPress Joomla HTML5 CSS3 JavaScript PHP cPanel Hosting CDN Cloudflare DNS config SSL setup Chrome DevTools
SEO & performance 88%
Technical SEO On-page Off-page Core Web Vitals GTmetrix PageSpeed Insights Screaming Frog GSC Lighthouse SEMrush Ahrefs Moz Ubersuggest
Analytics & marketing 82%
Google Ads Meta Ads Email marketing Mailchimp Brevo / Sendinblue MaxBulk WhatsApp automation CRO A/B testing GA4 Tag Manager Data analysis
Automation & AI 78%
Custom GPTs ChatGPT ElevenLabs Workflows AI content AI video Canva Freepik Copywriting SEO content strategy
Languages & soft skills

How I work with teams

Languages

French – fluent English – fluent

Soft skills

Leadership Team collaboration Strategic thinking Problem solving Creativity Communication Autonomy Adaptability Solution-oriented Continuous learning Positive mindset
Download CV View full experience on LinkedIn
My approach

How I work with teams & projects

Every project is different, but the method is the same: understand what slows the system down, stabilise what matters, and optimise everything else.

1. Diagnose

I audit the system, find bottlenecks, map dependencies and identify what hurts performance, tracking or stability.

2. Fix & Stabilise

I clean, rebuild, secure and optimise. The goal: a fast, reliable and predictable platform.

3. Optimise & Automate

Once stable, I optimise performance, tracking and workflows — and automate what can save time.

Let’s build something efficient →

Let’s talk about your project

Need to fix a slow WordPress site or build a new high-performing website, blog or web app? I design and develop fast, stable and scalable platforms — and I do it more efficiently and cost-effectively than traditional agencies. I help you prioritise what matters, clean up the technical layer, and execute step by step with measurable improvements.

Replies within 24–48h Canada Ottawa -ON Insurance · B2B · SaaS
  • Technical audits & clean-up (WordPress / hosting / tracking)
  • New websites & redesigns with performance and SEO in mind
  • SEO roadmaps, analytics & custom GPTs for your workflows
zakaria.meskine16@gmail.com
+1 579 484 1258
LinkedIn profile